BSS By The Numbers

These are the numbers we know …

While these numbers are important as they highlight efforts made within our community to save babies lives, what might be even more important is the unknown numbers and what we cannot measure.

We can’t measure how many parents made a different choice about where and how to put their babies to sleep because of what they have read, seen, or heard in their community about safe sleep for their baby. We can’t measure how many babies are still alive today as a result of those choices.

We can’t measure the impact each of US could have when we share the safe sleep message with our friends and family and the lives WE could save. And most importantly, we can’t measure the value of one more baby alive today because they slept safely last night.